Project tasks:
— design new company website with BigCommerce (launch in February)
— design and plan website map
— web merchandising and categorization of thousands of items
(excluding product photos)
— writing website content
— Privacy Policy, Shipping & Returns, Customer Service, FAQ and History
— graphic design of high quality vector logo
— graphic elements
— graphic design of informational pdfs
About the project:
KOG's current site is outdated, hard to navigate and does not provide accurate shipping estimates. BigCommerce offered KOG the best solution for their shipping needs, the ability to sell thousands of items, and offered an easy-to-update website building platform.
Considering that the average online customer is 60 years and older, I made the website with this target market's needs in mind: simplicity, clear easy-to-find information, and an easy user experience.